I thank the Indian Banks Association and hosts Andhra
Bank for inviting me for this Conference.
I am aware you have had illustrious
speakers and expert sessions on various issues reverberating in policy conundrums
of 'financial inclusion' and financially inclusive growth. Why I term these
as conundrums is for the reason that on the one hand, everyone accepts that
a broad based access to formal financial services is a sine qua non for
the aspiration of growth in GDP and economic development at large to be fulfilled;
while on the other, the initiatives emerging in this direction have at best
been confined to small pockets. The problem is not specific to India and many
countries have been groping for the inflexion point in finding solutions to
this problem. At the macro level, it is perhaps only in the recent past that
this area is witnessing the academic rigour of the scale seen in the mainstream
finance. It could be due to inherent nature of the issues we are grappling with.
Most of the initiatives have been 'within the framework' solutions, which have
inherent limitations. This point comes out all the more starkly in the context
of the explosion in financial innovations and products witnessed in mainstream
finance.
To elaborate this point, it would
be interesting to look at the evolution of the discipline of finance in general
and banking in particular. Till a few decades back, the field of finance itself
was, in a sense, second cousin to the domain of 'economics' and it was only
the revolutionary ideas and theories relating to asset pricing, particularly
traded stocks to begin with, that changed the landscape. The subsequent academic
contributions in the area of option pricing triggered the revolution in derivatives
which has, in effect, commoditised the financing needs as well as options available
to a certain segment of the corporate and retail sector. The above advances
in the field of finance have evolved in response to a given set of circumstances
in the industrial economies and the applications designed around these were
aimed at a particular target group. Most of the principles have gradually found
wide acceptance and have been imbibed across the globe, including India. We
now need a similar revolution in fostering financially inclusive growth.
However, the needs of a complex
country like India are very different and finding universal solutions to these
could be really challenging, particularly in fostering a 'financially inclusive
growth'.
Financially inclusive growth straddles
a lot of issues which have been deliberated upon at length during the previous
sessions. I intend to confine my address to one of the important facets of this
challenge - the challenge of financial education.
Financial Education - the concept
Financial education can be comprehensively
defined as "the process by which financial consumers/investors improve
their understanding of financial products, concepts and risks and, through information,
instruction and/or objective advice, develop the skills and confidence to become
more aware of financial risks and opportunities, to make informed choices, to
know where to go for help, and to take other effective actions to improve their
financial well-being". Financial education thus goes beyond the provision
of financial information and advice. The focus of any discussion on financial
education is primarily on the individual, who usually has limited resources
and skills to appreciate the complexities of financial dealings with financial
intermediaries on matters relating to personal finance on a day to day basis.
Role of financial education vis-a-vis
financial inclusion
In the context of 'financial inclusion',
the scope of financial education is relatively broader and it acquires greater
significance since it could be an important factor in the very access of such
excluded groups to finance. Further, the process of educating may invariably
involve addressing deep entrenched behavioural and psychological factors that
could be major barriers. However, the complementary relationship between microfinance
and financial education is obvious and financial literacy can increase the decision
making power and prepare them to cope with the financial demands of daily life.
In countries with diverse social
and economic profile like India, financial education is particularly relevant
for people who are resource poor and who operate at the margin and are vulnerable
to persistent downward financial pressures. With no established banking relationship,
the un-banked poor are pushed towards expensive alternatives. The challenges
of household cash management under difficult circumstances with few resources
to fall back on could be accentuated by the lack of skills or knowledge to make
well informed financial decisions. Financial education can help them prepare
ahead of time for life cycle needs and deal with unexpected emergencies without
assuming unnecessary debt.
As per an OECD study, the provision
of education programmes for the un/underbanked groups can play important roles:
- they can encourage un/underbanked consumers
to enter into or make better use of the financial mainstream,
- they can help to retain them as successful account
holders in the short term and
- they can contribute to keeping them as savers
for the long-term.
- they can contribute to asset building among
households
Challenges in devising a financial
education program
Devising financial education initiatives
for the un/underbanked has to take into account the existing financial landscape,
the social economic realities of this class and the fact that invariably, such
groups are beset with low literacy levels.
The main difference in the financial
planning for the poor families is that they have fewer resources and opportunities.
When people are struggling to make ends meet on a day-to-day basis, good money
management becomes a daily challenge. While they use many creative ingenuous
strategies to manage their money, these often develop through trial and error
rather than by design. Financial education has a role in 'building the capacity
of the poor to gain control, become proactive, use information and resources
to enhance their economic security and more effectively use financial services'.
When better-informed clients become better consumers of financial services,
financial institutions benefit.
Further, as already mentioned,
the process of educating may invariably involve addressing deep entrenched behavioural
and psychological factors that could be major barriers. For example, in case
of many of the microfinance initiatives operating on the 'group liability' concept
it could be a great challenge to drive home the very basic rationale for such
an arrangement, starting from inculcating the habit of small savings to appreciation
of the concept of 'collective responsibility'.
A study regarding Mexican experience
has highlighted that the social and cultural factors embedded in the financial
landscape greatly influence the ability of individuals to use financial services
effectively. Results indicate that in addition to material resources, the inherent
nature of social relations and community links played a crucial role in improving
access to and use of financial services. The transformation of financial information,
knowledge, experience, attitudes and social relationships into financial education
and sophistication constituted a cognitive resource to reducing vulnerability.
This leads us to suggest that a culture of finance is an important catalyst
for individuals’ change and development.
It is also important to note that
financial education may contribute to behavior modification, but many factors
lend to influence a person’s financial behavior. Contrary to common belief,
motivation is cultivated internally and rarely can be cultivated—sustainably,
at least—by an external factor. The biggest obstacle to financial education
is motivating individuals to pursue it. In other words, financial education
does not necessarily motivate individuals; motivation brings individuals to
financial education. Here the role of banks assumes importance as financial
counselors of the clients.
Possible themes
Inspite of the above challenges,
it should be possible to arrive at a set of basic themes/issues that could be
addressed effectively through a financial education program. As per a study
conducted by the under the project 'Financial Education for the Poor' by Microfinance
Opportunities, a microenterprise resource center, a consistent demand was found
for the following broad themes of financial education:
- Money Management: How to proactively manage
money
- Debt Management: How to control debt and avoid
over-indebtedness
- Managing Savings: How to save regularly and
in a safe location
- Financial Negotiations: How to strengthen clients'
bargaining position vis-à-vis input suppliers, other household members,
and financial institutions
- Use of Bank Services: How banks work and impose
charges; How clients can maximize bank services, interact with banks, and
effectively use ATMs
An analysis of such programs in
the OECD countries reveals that many educational programmes are integrated into
the provision of specific financial services, such as first or basic bank accounts,
checking and savings accounts and matched-savings plans while others adopt a
broad stand-alone approach, teaching budgeting, savings and credit management,
etc., with no connection to any product of service. Aims tend to vary according
to the majority target population.
- For the generic unbanked, aims are to explain
the benefits and use of bank account ownership and services or to build up
fundamental financial literacy skills.
- For low/moderate-income underserved consumers,
most programmes offer advice on general money and credit management; whereas
others have a specific goal or are embedded in schemes to encourage savings,
asset-building and homeownership.
These initiatives aim to build
economic empowerment and increase long-term self-sufficiency in order to revitalize
and stabilize disadvantaged communities.
Indian context
Financial education has an ever
more critical role to play in the changed financial landscape of the country
which, while on one hand has presented with newer opportunities for future collective
growth, on the other, it has also heightened fears of uncertainty in certain
quarters mainly because of increasing multi-faceted choices and options in the
management of personal finances and exposure to a gamut of risks. The issue
of inclusive growth has been given top priority and in this direction, the banking
sector is expected to play its part. The initiatives on financial inclusion
so far, have been a small step in this direction. Financial education could
ideally supplement these initiatives for long term efficacy.
…Some issues
One of the major hindrances in
the way of delivery of financial services is the lack of basic knowledge and
lack of awareness of the products and services available from the banks. It
is important to note that the Financial Inclusion Task Force of the United Kingdom,
one of the pioneers to talk of financial inclusion, has identified 'access to
free face-to-face money advice' as an important component of financial inclusion,
apart from 'access to banking' and 'access to affordable credit'. People need
information and advice when they either save their money or get into debt. Such
information and guidance can best be delivered by appropriate mechanisms and
if such effective mechanisms are put in place through the banks, they in turn
would reinforce the demand for financial services.
Another impediment is the difficulty
or the lack of ease of addressing issues that affect a common man. Despite concerted
efforts, the current state of transparency coupled with the difficulty of consumers
in identifying and understanding fine print information leads to an information
asymmetry between the financial intermediary and the customer. It is important
to understand that the lack of such awareness in itself amounts to risk; and
the challenge is to make customers aware of the various risk. In terms of promoting
financial inclusion, much of the work is simply in providing easily understood
information in a safe and engaging environment.
…Scope for financial education
Undoubtedly, there is a role for
promoting financial education in the context of development policies and programs
to reduce vulnerability and expand opportunities for the poor. To this end,
there is a need to explore the potential for integrating financial literacy
into various types of development programs: microfinance, vocational education,
skills training, business development, health, nutrition, agriculture, and food
security programs. In the late 1990s a move in the UK and US to have all Government
payments made electronically contributed to heightening the importance of financial
exclusion as a policy concern. Electronic government payments have made having
a bank account essential in order to receive payments and benefits. This has
made it all the more important for unbanked consumers to access information
on basic bank accounts savings accounts and other financial services. Financial
education programs would be required to access information on financial services.
In India too, improved technology
will enable, for example, Governments to make all payments, including under
various schemes electronically. I understand that in Andhra Pradesh, the State
Government has taken initiative to make payments thorough e-seva. Other states
have also launched such initiatives. Governments should now explore the possibility
of direct credit to bank accounts. Eventually, part of the funds received by
the beneficiary under various government schemes and deposited with the banks
can form part of the seed capital for forming Self Help Groups (SHGs) for such
beneficiaries.
While some banks have on their
own taken steps to provide such education, any large scale delivery of financial
education needs to leverage on the experience and expertise of other agencies,
such as private entities, non-governmental organizations, civil society organizations,
outlets of the corporate sector etc., apart from Government initiatives, wherever
available.
The use of information technology
offers a lot of promise in providing financial literacy and education and experience
in several parts of the country through the use of rural information kiosks,
mobile vans, etc. which have shown to what extent IT can be leveraged to provide
information on various products and services. Information kiosks can be run
by the Business Correspondents or installed in PCOs, etc. to disseminate information
about not only banking products, but also other useful information like input/output
prices, insurance products, health services, weather information, etc. Such
variety of knowledge would help in better risk mitigation, lesser documentation
hassles while sanctioning loans, etc. The kiosks need not even have any connectivity
and the service personnel can perform most of the updating through electronic
media like CDs. Banks can provide funds for setting-up such kiosks and meeting
the running costs or the cost can be shared among banks, and the other organizations
involved in the process.
Some non-banking initiatives are
also being experimented in various parts of the country. In this context, the
project on financial counseling service for poor self-employed women in India
started by SEWA is well known. Project Tomorrow, as it is called, was started
in 2001 with a purpose to develop and test a financial counseling curriculum
to help participants manage money productively, plan ways to increase assets,
address life cycle events, manage risks. Through this project, SEWA has set
up a training unit and training delivery system and is developing tools and
procedures to monitor the counseling work. The project began with market research
to assess the needs and demand among SEWA clients for financial education, followed
by a 'training of trainers' course. SEWA is now providing financial counseling
to its clients through a weekly course. The initial experience suggests that
participants grasp the concepts presented and welcome new perspectives stemming
from such training.
…Extending the Scope
- While talking about financial education, it
is important that the focus also extends to the urban populace, including
the literate masses, which may not be having the financial acumen, technology
suaveness and may not be 'financially literate'. It is not that the
urban masses are well versed in the Internet Banking and other newer methods
of banking; there continues to remain a segment, which either avoids using
the services due to lack of confidence or remains unaware of the options available.
Financial education to such target group would be mutually beneficial.
- There is also need for greater awareness of
various products and services offered by banks. A specific case that comes
to mind pertains to the housing finance sector. RBI had also raised the issue
of transparency and fairness in housing loans in the recent mid-term review
of monetary policy. It has been reported that some banks, while lending for
housing, are not fully transparent in indicating the factors governing the
benchmark in respect of floating rates as well as in regard to reset clauses.
As part of consumer awareness, many initiatives have been taken to increase
the disclosure levels on part of lenders, but effectiveness of all this would
be predicated on the financial understanding of the person taking the loan.
The short point is - Does the consumer understand the underlying principle
of a floating rate or can he even ensure that the bank has been fair and transparent
in its dealing with him? Clearly, there is need for financial education to
prevent vulnerable consumers from falling prey to 'financially disquieting
credit arrangements'.
Even in regard to remittance facilities
and foreign exchange encashment, the lack of awareness about the various facilities
could adversely impact a population segment at the 'bottom of the pyramid' which
is the beneficiary of smaller remittances from migrant workers. Recently, a
Working Group on Cost of NRI Remittances has stressed in its report the need
for an ongoing 'awareness program' for imparting basic awareness on facilities
existing for making remittances, particularly for migrant workers. Apart from
other things, this could also help in reducing the cost of effecting remittances.
- Though the term 'financial education has come
to be associated with individual/personal finance, a very important segment
that must be brought under the ambit of such initiatives relates to small
entrepreneurs and small businesses. Particularly when the effort is towards
'inclusive growth', it is these segments in smaller cities and towns that
could really showcase the benefits of economic growth. The focus in such cases,
would obviously be different, with greater stress on awareness and timeliness
of financial advice, instead of just education. Such timely advice could be
the deciding factor in the success or failure of their ventures. In all probability,
the promoters of these small ventures would be educated and already have a
business sense and a business idea that needs to be actualized. It is here
that awareness about new financial products and an understanding of their
pricing could enable them to ensure that they understand the downsides of
the product, present and future, and be in a better bargaining position vis-à-vis
the lender.
- Finally, the concept of financial education
could ideally be stretched to cover economic education as well. At a broader
societal level, given the path of economic reforms India has embraced since
the early nineties, and the ensuing debates, it is imperative that the society
and general populace be objectively informed about the fundamental economic
issues and the rationale for, at-times difficult, choices to be made in this
regard. This could go a long way in creating an informed and harmonious democracy.
Conclusion
There is a need for banks and other
agencies striving to extend financial education to the masses to appreciate
that financial inclusion is a continuous process. Efforts to extend literacy
to make the common man enabled by being aware of the evolving functional, legal
and technical issues cannot be a one-time effort.
A common effort of the educational
programmes typically focusses on the 'supply' side that stresses on attracting
customers in the financial fold. However, what is needed is to have is an 'auto
pilot' concept, where the prospective customer is empowered to make / demand
the desired services. This could create a qualitative 'demand' situation of
the financial services.
The objective of financial education
is also customer protection. It helps customers to better understand and manage
financial risk and deal with complexities of the market place place and take
advantage of increased competition and choice in the financial sector. The RBI,
on its part, intends to advance the cause of financial education in the country
as part of an overall strategy. Currently, a process of credit counseling is
being encouraged to help all borrowers, particularly those in distress, to overcome
current financial problems and gain access to the structured financial system.
However, in the ultimate analysis
financial education is only one pillar of an adequate financial policy to improve
financial literacy and expand access to financial services. It can complement,
but not replace other pillars such as greater transparency, policies on consumer
protection and regulation of financial institutions. I do hope that in our collective
interest the issues raised in this Conference are operationalised and translated
into grass root level initiatives.